This is a difficult blog post to start writing. I’ve actually begun several times and scrapped the ideas because it didn’t seem right. I couldn’t get the correct words down on the screen. But here it goes. I hope it makes sense.
I’m a makeup and skin care enthusiast. I enjoy using products and comparing them. I enjoy researching ingredients and formulas. I enjoy reading about new products, watching YouTube videos about new releases, and talking about them with my friends. What I didn’t do last year was write about them very much.
It is true that I cut down the amount of posts I created in 2018. (I wrote a lot more in 2017). But that wasn’t the only reason. I didn’t write about makeup or skincare in 2018 because I simply didn’t buy much starting in March, 2018. (My birthday month.)
I was on a low-buy year without actually planning to be on one.
There were three reasons for this accidental low-buy year: One: I purchased quite a few products in 2017 that I was excited to use. I had multiple products that filled the same purpose in my skincare and beauty regimen. So many that I started to feel uncomfortable with the number of items I owned.
It’s been a full year and, yeah, I still have items to get through. I had more than a year’s worth of “backups” for some products.
*Takes a deep breath.*
I had to let that sink in for a minute. A full year. I had too many.
I’m not a minimalist, but I am striving to consume less. I did go through the KonMarie method for decluttering clothing, household items, and so forth. (If you followed her method: I still need to do sentimental items.) I even (gasp) got rid of some books. (Textbooks from my college days. They needed to go.) And I feel better having a more minimal wardrobe and less boxes of stuff stored in my spare bedroom and basement. I kept the items that “sparked joy” in those categories and haven’t looked back.
Two: Products don’t last forever. They expire. It’s a use-it-or-lose-it situation. I decided that I would use the products I had—ones that I was excited to use—before I purchased any more in that category. I did purchase a few items that I had panned (used up completely.) Lip balm made it into my cart because I have dry skin and live in the Midwest. (The struggle to have well-hydrated skin, especially on my lips, is real!) I also bought skin cleanser and shampoo because I developed an allergy to sodium lauryl sulfate and had switch to sulfate free versions.
Three: I didn’t purchase a lot of makeup products (eyeshadow, blush, highlighter) because I have ones that I enjoy. I have one face and can only use so many products in a day. If I bought something new in a category—an eyeshadow palette for instance—I would need to use it in place of something I already owned. And I enjoy the ones I own. The shadows are my favorite colors and formulas. Until I hit pan, or until the products go bad and I need to replace them, why buy something I might not like to replace an item that, in Marie Kondo’s terminology, “sparks joy” when I use it?
In case you are wondering: I currently have 8 eyeshadow palettes. I have tried more, but if something does not work well for me I pass it along to relatives. And in 2018 I didn’t buy any for myself. (I bought gifts for people. I don’t count those as purchases for me–although I keep the free samples that come with the orders.) Last year I completely panned one–the Too Faced Peppermint Mocha (pink) palette from the 2016 Christmas trio collection. It’s the one I used the most and it took me more than 2 years to get through it. Companies give you a lot of product in those palettes!
What did I really over-buy on in 2017? Face and body moisturizing creams, face products, and lipsticks. And I am using them up along with any samples I still have.
For 2019 I will be continuing my “low buy” project. I thought I would write about products that I have panned. Provide thorough reviews about products that are not new but may be undiscovered gems for my readers. Go through the large number of samples I have on hand and try items that way. Discuss new purchases when I eventually do make them and the reason why I switched from a tried-and-true product to something new. And discuss what the low buy year taught me along the way–and what I am (hopefully) still discovering.
I want to complete a second low buy year and write about products mindfully.
I will be interested to see if this type of topic is sustainable. If people will follow me on this journey. Let me know in the comments below if you have any questions or thoughts on minimalism, low buys, or conscious consumerism. Let me know if you enjoy posts of this kind. Please help to continue the conversation.
Thank you so much for reading. I appreciate your time and attention.